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Evian water Ines Longevial 2018 LIMITED EDITION 0,75l still glass
Back to the source.
Evian and Badoit are presenting a limited edition together for the first time in 2018. You do this with none other than Inès Longevial.
Evian has been working with the fashion world since 2007. The brand has collaborated with leading designers such as Christian Lacroix, Kenzo and Alexander Wang. For this 2018 Limited Edition, General Pop and BETC, who accompany the brand in its communication, approached the artist Inès Longevial .
For the creation of this edition, Inès Longevial was inspired by the Alps, where the evian water comes from. "The ink symbolizes the journey of Evian water to the Alps where it springs, while the flowers represent the surrounding nature," she says.
Inès Longevial's painting speaks the same language as evian "live young". That's why she developed the unique "Back to the source" campaign for evian, which shows that people and nature are connected through pure water. During its 15-year journey, filtering through ancient glaciers in the heart of the French Alps, evian slowly but steadily acquires its uniquely balanced mineralization. Due to its low sodium content and its balanced composition of minerals and trace elements, it is ideal for mothers and babies. Evian is bottled directly at the source and thus remains untouched. This means that you can enjoy it anywhere and anytime as naturally pure and refreshing as at the source.
